Did you know that the San Marcos River maintains a constant 22°C (72°F) temperature year-round, making it one of the few rivers in Texas that can be enjoyed during any season? This crystal-clear spring-fed waterway is just one of the many natural wonders that make San Marcos a hidden gem in the Texas Hill Country. Whether you’re seeking outdoor adventures, cultural experiences, shopping excursions, or historical explorations, this vibrant college town offers something for every traveler.
Getting There & Planning Your Journey
San Marcos is conveniently located along Interstate 35, approximately 48 km (30 miles) south of Austin and 80 km (50 miles) north of San Antonio. This central location makes it easily accessible for both weekend getaways and longer vacations.
By Air
The closest major airports are Austin-Bergstrom International Airport (AUS) and San Antonio International Airport (SAT), both about a 45-minute drive from San Marcos. From either airport, you can rent a car or use shuttle services to reach your destination.
Find the best flight deals to Austin or San Antonio for your San Marcos adventure:
By Car
Driving is the most convenient way to explore San Marcos and the surrounding Hill Country. Interstate 35 runs directly through the city, making it easily accessible from major Texas cities. Having your own vehicle will give you the freedom to visit attractions at your own pace.
Secure your rental car in advance for the best rates:
Best Time to Visit & Weather Tips
San Marcos enjoys a mild climate most of the year, though summers can be quite hot. The spring (March-May) and fall (September-November) months offer the most pleasant temperatures for outdoor activities.
Spring (March-May)
Temperatures range from 18-29°C (65-85°F) with wildflowers in bloom. Perfect for river activities and hiking. Spring Break can bring crowds to the river.
Summer (June-August)
Hot and sunny with temperatures often exceeding 32°C (90°F). Ideal for water activities on the San Marcos River. The busiest tourist season.
Fall (September-November)
Pleasant temperatures between 15-26°C (60-80°F). Texas State University is in session, giving the town a lively atmosphere with fewer tourists.
Local Tip: The San Marcos River stays at a constant 22°C (72°F) year-round, making water activities possible even during cooler months when other Texas waterways are too cold!
Where to Stay in San Marcos
From budget-friendly hotels to charming bed and breakfasts, San Marcos offers a variety of accommodation options to suit every traveler’s needs and preferences.
Hotels Near Outlets
If shopping is your priority, consider staying near the Premium Outlets and Tanger Outlets. This area offers numerous chain hotels with easy access to I-35, making it convenient for day trips to Austin or San Antonio.
Downtown Options
For a more authentic experience, look for accommodations near downtown San Marcos. This area puts you within walking distance of the historic square, local restaurants, and the beautiful San Marcos River.
Find Your Perfect Stay in San Marcos
Browse a wide selection of hotels, vacation rentals, and B&Bs to match your budget and preferences:
Getting Around Locally
While having a car is the most convenient way to explore San Marcos and the surrounding areas, there are several options for getting around locally.
San Marcos River & Outdoor Activities
The crown jewel of San Marcos is undoubtedly its crystal-clear spring-fed river, which offers year-round recreation opportunities and serves as the heart of the city’s outdoor culture.
Tubing
Floating the San Marcos River is a quintessential Texas experience. Several outfitters offer tube rentals and shuttle services, including the Lions Club Tube Rental and Texas State Tubes. The most popular float route takes about 1-2 hours.
Kayaking & Paddleboarding
Explore the river at your own pace by renting a kayak or stand-up paddleboard. Paddle SMTX offers regular tours as well as unique nighttime glow tours where LED lights illuminate your craft.
Glass-Bottom Boat Tours
The Meadows Center offers 30-minute glass-bottom boat tours of Spring Lake, the headwaters of the San Marcos River. These tours provide a fascinating glimpse of the underwater ecosystem and the hundreds of springs that feed the river.
Book Your San Marcos Outdoor Adventure
Secure your spot for river tubing, glass-bottom boat tours, and other outdoor activities:
Natural Areas & Hiking
San Marcos boasts over 1,200 acres of protected natural areas with miles of hiking and biking trails. The most popular spots include:
Top Attractions in San Marcos, Texas
Beyond the river, San Marcos offers a diverse range of attractions that showcase the area’s unique culture, history, and natural wonders.
Wonder World Cave & Adventure Park
As the first show cave in Texas, Wonder World Cave offers a fascinating underground experience centered around the Balcones Fault Line. Beyond the cave tour, visitors can enjoy:
The Meadows Center
Formerly Aquarena Springs, this educational center focuses on the preservation of Spring Lake and offers several attractions:
San Marcos Premium Outlets & Tanger Outlets
Shopaholics rejoice! San Marcos is home to one of the largest outlet shopping destinations in the United States, spanning over 1.2 million square feet with more than 240 stores between the two adjacent centers.
The outlets feature luxury brands like Gucci, Coach, and Dolce & Gabbana, alongside popular retailers offering discounts of up to 65% off retail prices. The centers also include numerous dining options, from quick bites to sit-down restaurants.
Museums, History & Culture
San Marcos boasts a rich cultural heritage that’s preserved through several museums and historical sites throughout the city.
LBJ Museum of San Marcos
This museum focuses on President Lyndon B. Johnson’s formative years as a student at what is now Texas State University. Exhibits highlight how his experiences in San Marcos influenced his later policies on education and civil rights.
Commemorative Air Force Exhibit
Housed in a 1943 vintage wooden hangar, this exhibit features airworthy historic military aircraft, including “That’s All, Brother,” the C-47 that led the formation on D-Day. The hangar also contains a military museum and library.
Calaboose African American Museum
Located in a former jail building, this museum preserves the history and contributions of African Americans in early Texas. The collection includes letters, photographs, books, and rotating exhibits on civil rights and military service.
The Wittliff Collections
Located on the seventh floor of the Albert B. Alkek Library at Texas State University, The Wittliff Collections houses an impressive treasury of Southwestern literature, photography, film, and music. Highlights include:
Dining & Local Cuisine
San Marcos offers a diverse culinary scene that ranges from authentic Tex-Mex and barbecue to innovative farm-to-table restaurants and international cuisine.
Downtown Dining
The historic Downtown Square is home to many of San Marcos’ best restaurants and bars. Here you’ll find:
Local Breweries
San Marcos has developed a thriving craft beer scene with several local breweries worth visiting:
Practical Travel Tips
Make the most of your San Marcos adventure with these helpful local insights:
River Safety
Local Etiquette
Money-Saving Tip: Look for the Summer Savings Pass, which offers discounted admission to multiple attractions including Lions Club Tube Rental, The Meadows Center, Wonder World Cave, and Paddle SMTX Glow Tours.
Plan Your Perfect San Marcos Adventure
From the refreshing waters of the San Marcos River to fascinating historical sites, world-class shopping, and delicious dining, San Marcos offers a perfect blend of natural beauty, culture, and recreation. Whether you’re planning a weekend getaway or an extended vacation, this charming Texas Hill Country destination promises memorable experiences for visitors of all ages and interests.
Ready to Experience San Marcos?
Start planning your trip today with these essential resources:
The above is subject to change.
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