Tepic, Mexico: Best Things to Do – Top Picks

Did you know that Tepic, the capital of Nayarit, is one of Mexico’s best-kept secrets with over 500 years of history yet receives less than 5% of the tourists that flock to nearby Puerto Vallarta? This charming colonial city offers an authentic glimpse into Mexican culture without the crowds, making it the perfect destination for travelers seeking genuine experiences off the beaten path.

Getting to Tepic & Planning Your Journey

Tepic is conveniently located in western Mexico, making it accessible by various transportation methods. The most straightforward way to reach this hidden gem is through the Amado Nervo International Airport (TPQ), which connects to major Mexican cities.

By Air

While there are no direct flights from the United States to Tepic, you can easily connect through Mexico City, Guadalajara, or Tijuana. Airlines like Volaris, Viva Aerobus, and Aeromar operate regular flights to Tepic’s airport.

By Bus

For budget travelers or those already in Mexico, bus travel is an excellent option. From Guadalajara, the journey takes approximately 3 hours and costs between 300-500 pesos (15-25 USD). Several bus companies including TAP offer comfortable, air-conditioned services with hourly departures.

By Car

If you prefer the freedom of driving, renting a car is a great choice. The drive from Puerto Vallarta takes about 2 hours 20 minutes via Highway 200, offering scenic views along the way.

Best Time to Visit & Weather Tips

Tepic enjoys a mild climate year-round, but certain seasons offer more pleasant experiences than others.

Best Time to Visit Tepic

The ideal time to visit Tepic is during the dry season from October to May when temperatures range from 15°C to 28°C (59°F to 82°F). November through February offers the most comfortable weather with cooler temperatures and clear skies, perfect for exploring the city on foot.

If you’re interested in local culture, plan your visit during February for the Tepic Carnival or May for the Feria Nayarit, when the city comes alive with colorful celebrations, traditional music, and authentic cuisine.

Getting Around Tepic

Tepic’s compact city center makes it ideal for exploring on foot, but several transportation options are available for venturing further.

Walking

The historic downtown area is pedestrian-friendly, with most attractions within a 15-minute walk of the main plaza. This is the best way to experience the authentic charm of Tepic’s colonial architecture and vibrant street life.

Turibus

For a comprehensive overview of the city, hop on the Turibus Tepic. This open-air bus tour departs from the main plaza and visits key attractions around the city. Tours run daily at 10:00, 12:00, 15:00, and 17:00, costing just 40 pesos (about 2 USD) for adults and 30 pesos for children and seniors.

Taxis & Ridesharing

Taxis are readily available and affordable in Tepic. Most short trips within the city cost between 50-80 pesos (2.50-4 USD). Ridesharing apps like Uber and Didi also operate in Tepic, offering another convenient option.

Local Buses

For budget travelers, local buses connect all parts of the city for just 10 pesos (0.50 USD) per ride. While they don’t follow strict schedules, they’re frequent and cover most areas of interest.

Where to Stay in Tepic

Tepic offers a range of accommodation options to suit every budget and preference. Most visitors prefer staying near the historic center for easy access to attractions, restaurants, and shopping.

Best Areas to Stay

• Historic Center – Perfect for first-time visitors who want to be within walking distance of main attractions
• La Loma – Upscale residential area with quieter surroundings and city views
• Ciudad Industrial – Budget-friendly options near the highway for those with a car

Recommended Hotels

Dining & Local Cuisine in Tepic

Tepic’s culinary scene offers a delicious introduction to Nayarit’s regional flavors. As an agricultural hub known for sugarcane and citrus production, the city boasts incredibly fresh ingredients and authentic dishes.

Must-Try Local Dishes

• Shrimp Tamales – A local specialty featuring fresh seafood wrapped in corn masa
• Red Pozole – Hearty soup with hominy, meat, and regional spices
• Aguachile – Fresh seafood marinated in lime juice with chili
• Blue Corn Tortillas – Traditional Huichol specialty available at Zitákua

Where to Eat

For an upscale dining experience, Emiliano restaurant in the historic center offers gourmet Mexican cuisine and is ranked among the best restaurants in Mexico.

Top Attractions & Things to Do in Tepic

Plaza de Armas (Main Square)

The heart of Tepic, this vibrant plaza is surrounded by historic buildings and filled with lush trees, flowers, and tranquil water features. Visit in the evening when locals gather, street performers entertain, and the atmosphere comes alive. The plaza is perfect for people-watching, relaxing with a coffee, or simply soaking in authentic Mexican culture.

Catedral de la Purísima Concepción

This stunning Neo-Gothic cathedral dates back to 1750 and dominates the main plaza. Its impressive architecture and beautiful interior make it worth a visit. The cathedral is open daily and free to enter, though visitors should dress modestly out of respect.

Museo Regional de Nayarit

Housed in a spectacular pink historic building near the center, this museum showcases pre-Hispanic artifacts, including ceramics from ancient Aztlán culture burial tombs. The museum features seven exhibition halls displaying the rich cultural heritage of Nayarit. Open weekdays 9:00-18:00 and Saturdays 9:00-15:00. Entrance fee: 50 pesos.

Zitákua Indigenous Village

Located on a hill above Tepic, this Huichol cultural village offers insight into indigenous traditions and crafts. Visitors can purchase authentic art, jewelry, and textiles directly from artisans while supporting cultural preservation. The on-site restaurant serves traditional Huichol dishes, including their famous blue corn tortillas.

Cinco Pueblos Casa De Artesanias

This downtown exhibition showcases handicrafts, jewelry, and art from the five ethnic groups of Nayarit. It’s an excellent alternative if you can’t visit Zitákua and offers free admission.

Turibus Tepic

For a comprehensive overview of the city, take the Turibus tour that departs from the main plaza. Unlike many recorded tours, Tepic’s version features a knowledgeable local guide who shares stories, history, and even plays traditional music. The two-hour tour costs just 40 pesos and runs four times daily.

Day Trips from Tepic

Tepic’s central location makes it an excellent base for exploring Nayarit’s diverse attractions. These day trips offer everything from volcanic lakes to coastal experiences.

La Laguna de Santa Maria del Oro

Just 55 km east of Tepic lies this stunning crater lake nestled inside an extinct volcano. The blue waters are perfect for swimming, kayaking, or simply relaxing. Several restaurants around the lake serve fresh fish, and you can even camp overnight. The drive offers beautiful views of the Sanganguey volcano and wildflower fields.

San Blas

This historic coastal town is about an hour’s drive from Tepic. Visit the 18th-century La Contaduría fortress, explore mangrove forests at La Tovara National Park, or relax on the beaches. San Blas combines rich colonial history with natural beauty and is famous for its fresh seafood.

Matanchén Bay

Near San Blas, this protected bay offers calm waters ideal for families with children. The gentle waves make it perfect for swimming, and beachside restaurants serve fresh seafood. Hammocks line the water’s edge, creating a relaxing tropical atmosphere.

Sayulita & San Pancho

These popular beach towns on the Riviera Nayarit are about 2 hours from Tepic. Sayulita is known for its surfing and bohemian vibe, while San Pancho offers a quieter, more authentic experience. Both feature beautiful beaches, excellent dining, and charming streets.

Safety Tips & Practical Information

Is Tepic Safe?

Tepic is generally considered safe for tourists, with many solo travelers reporting feeling more secure here than in larger Mexican cities. As with any destination, basic precautions are recommended:

• Stay aware of your surroundings, especially at night
• Don’t display valuable items like expensive cameras or jewelry
• Use official taxis or rideshare apps rather than hailing unknown vehicles
• Keep a copy of your passport and important documents separate from originals
• Avoid excessive drinking or using drugs

The U.S. State Department currently rates Nayarit as a Level 2 (Exercise Increased Caution) destination, the same rating as many popular European countries.

Money & Currency

Unlike tourist hotspots, Tepic operates primarily with Mexican pesos. U.S. dollars are not widely accepted, and exchange options are limited. Bring pesos, including small bills for markets and street vendors. ATMs are available throughout the city center.

Language

While Spanish is the primary language in Tepic, you’ll also hear indigenous languages, particularly Huichol. Basic Spanish phrases will enhance your experience, though many people in the tourism industry speak some English.

Travel Insurance

Healthcare in Mexico is excellent but can require upfront payment. Travel insurance is highly recommended to cover any medical emergencies or unexpected situations during your trip.

Final Thoughts on Visiting Tepic

Tepic offers a refreshing alternative to Mexico’s crowded tourist destinations. Its authentic charm, rich cultural heritage, and friendly locals provide a genuine glimpse into Mexican life that’s increasingly hard to find. Whether you’re exploring colonial architecture, sampling local cuisine, or venturing to nearby natural wonders, Tepic rewards travelers willing to step off the beaten path.

The city’s convenient location makes it an ideal base for exploring Nayarit’s diverse attractions, from volcanic crater lakes to historic coastal towns. By visiting Tepic, you’re not just experiencing a destination – you’re discovering the heart and soul of authentic Mexico.